The "Portland Lobsters" is the only piece of student work still living in my portfolio today. The premise of the project was to develop a logo for a fictional sports team of our choosing, and as a former ice hockey goaltender myself, decided to work on a concept which focused on strong presence and a defensive mentality. This project is not only where I learned how to develop an original logo concept from scratch, but also where I began to learn how to expand a logo into a fully developed visual identity.